La protesta. Un acto comunicacional

Abstract

This paper describes in general terms the field of study of collective behavior, establishing the concept and transferring it into social movement and its forms of adscription. Afterwards, attention is addressed to the case of Mexico. This makes possible to identify collective protest as a phenomenon of theoretical and historical development, as well as of the conformation of collective reality -which is of what protest is supposed to be made. This allows to present a scheme of protest as a contribution for its understanding. KEY WORDS: collective behavior, protest, reality, collectivity.